Kampadre, the intelligent marketing agency platform, presents its latest solution for SMEs: a digital marketing consultant that combines the efficiency of artificial intelligence (AI) with the knowledge of real experts.
Kampadre, the intelligent marketing agency platform, presents its latest solution for SMEs: a digital marketing consultant that combines the efficiency of artificial intelligence (AI) with the knowledge of real experts. The principle is simple: customers submit their questions to Kampadre and receive the best answers curated by agency employees, freelancers or other marketing experts on Kampadre. In the first step, a lot of manual effort is still required for this. However, the AI is learning quickly and will soon be able to do a large part of the work itself.
"A personal conversation is still the best way to get professional marketing support," says Raphael Aebersold, initiator of Kampadre.
"However, we would no longer want to do without the broad knowledge and constant availability of AI (e.g. ChatGPT) - despite the sometimes questionable origin of the information," he adds.
With the digital marketing consultant, Kampadre is now combining the best of artificial intelligence with human experience.
Critics might claim that such digital consultants will replace agencies in the long run - but the opposite is true. In contrast to comparable American companies, Kampadre attaches great importance to copyright: "All of the experts' answers are quoted accordingly and thus serve as a reference and strengthen the brand behind a statement," assures Raphael. Ultimately, not only agencies and freelancers would benefit, but also those who now receive personalized and independent answers to their marketing concerns at any time. Interested companies can now sign up for the waiting list.
Kampadre, a young tech start-up from Baden (AG)and unites over 160+ Swiss agencies on one platform. With its ecosystem, it wants to redefine the way companies think about marketing.