Gottlieb Duttweiler Institute Broadens its Base

Rüschlikon ZH – Susan Shaw and Tanja Ineichen are the heads of two new programs at the Gottlieb Duttweiler Institute: Innovation Consulting and Leadership Development. With this, the think tank aims to bridge the gap from its traditional trend research to practical application.

The Gottlieb Duttweiler Institute (GDI) aims to bring research and practice closer together. To achieve this, as mentioned in a press release, the renowned think tank with a 60-year corporate history is expanding its portfolio. In addition to its traditional trend research, it is now also focusing on the fields of innovation consulting and leadership development. These two areas are headed by women who have joined the GDI management team.

Since December 1, 2023, Susan Shaw has been responsible for innovation consulting as the Head of Strategic Services. The social scientist has a background in market research and was most recently Managing Director of GIM Suisse. She is quoted as saying, "with Strategic Services, we explore what the insights from the think tank mean for individual industries, companies, and their target audiences".

Tanja Ineichen heads the new Leadership & Transformation division. She reportedly has extensive retail experience. At the Migros Group, she has built up and managed leadership development initiatives for over 15 years. "Future shapers in top management are the driving forces of innovation in the company," says Ineichen. They are accompanied in their personal development and assisted in shaping their teams and organizations.

"Especially in times of increasing dynamics of change, like today, both the exploration of a possible future and the implementation of concrete innovations are all the more crucial for society and for companies," says CEO Johannes Bauer. "We research the future and shape it together with companies." ce/mm

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