Industry leaders join Yasai

The Basel-based Bell Food Group has invested an undisclosed amount in Yasai's convertible bond through its subsidiary Eisberg. Eisberg is already its nationwide distributor, according to a media release from Yasai . The capital is intended to support the Zurich-based start-up, which was founded in 2020, in its growth goals.

Yasai also announced that the food company's CEO, Lorenz Wyss, has joined its board of directors as part of this investment. "With Mr. Wyss as an industry expert and Bell Food Group as a new investor, YASAI's position in the market will be further strengthened," the statement said.

The second new member of the Board of Directors, Theo Stolze, brings specialist expertise in new agricultural technologies. Stolze has also reportedly invested in the spin-off from the Swiss Federal Institute of Technology in Zurich. He was a shareholder of the Dutch Stolze Group for 30 years and led the company, which specializes in technical solutions for greenhouse systems, to success as export director.

In the coming years, Yasai reportedly plans to increase its production capacity tenfold. The construction of two more industrial farms is already planned, he said. In addition, one of the largest vertical farming projects in Switzerland is to be built in the new Lymhof development in Schlieren ZH from 2026. Then Yasai wants to supply the local population not only with herbs grown without pesticides, but also, together with its partners, with leaf lettuce and other fresh vegetables. mm, Café Europe