SOORT AG

SOORT – The first European AI shopping concierge for responsible consumption

 

SOORT is developing an AI-based shopping platform that helps consumers make more conscious purchasing decisions – with a focus on quality, the circular economy and verified European stores. Our technology recommends new, used and rentable products individually, in compliance with data protection regulations and EU AI Act-ready.

 

Our mission: Sustainable consumption should not be more complicated – but simpler and more attractive.

 

Also on board: technology partners such as Zühlke Engineering, Microsoft for Startups and Google for Startups AI, as well as collaborations with universities such as ETH Zurich, HSG St. Gallen and the University of Texas MINT Program.

 

Awards (2024/2025):

SOORT also received several international awards in 2024/25:

– Most Innovative Company of the Year (BizTech Outlook)

– Best GreenTech Startup (UK Tech Awards)

– Business Excellence Award (BizTech Outlook)

 

Our Impact Business Model was certified by Richard Engström.

 

Launch of the app: spring/summer 2025

Become a partner now: www.soort.com

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